Martwayne | Power Through Fashion: 2014

Wednesday, December 31, 2014

And the Countdown Begins... 2015 Loading... :-D

Yes the countdown has begun!  And the resolutions have been drafted.  I know I have a long list of mine...

Thursday, December 25, 2014

Merry Christmas Everyone!!!!!!!!!

Greetings from peaceful and slightly chilly Ile-Ife.  Yes, yes, I am enjoying a blissful Christmas away from the hustle, bustle and traffic of Lagos.

I'm sure you all had a fabulous Christmas and I am certain many of you received loads and loads of prayers, guaranteed to start off 2015 on a great note.  

I know I did!  Here are some of the ones I received...

"My prayer for you and yours is for a heart to give your BEST GIFT - Your WORSHIP - to the BEST GIFT God gave us, His Son, our EMMANUEL. Merry Christmas."

"The God of all goodness will supply all your needs and grant the desires of your heart in this season and beyond. May your joy not turn sour, and the blessings of God shall flow ceaselessly in your life throughout the remain days of the year and the coming year. Merry Christmas."

Pretty heavy right?!  Well in addition to the ones above, here's my personal Christmas wish to you...

"May the joy and blessings of Christmas be with you and all of yours right up to the New Year and way beyond!"

Happy holidays everyone and have an excellent 2015 in advance!


Monday, December 8, 2014

The Blooming Rose Debut Collection by Adunni

Hello!  Hello!! Hello!!!  I cannot believe it is December already!!!  Wow!  I am sure many of us are already on wind down mode... actually no not really... I just remembered this would typically be the busiest period for the fashion industry!

Here's praying this December offers us the many opportunities we hope for in the New Year and gives us just a taste of what is to come in 2015! Amen!

Great!  My post for today!  Which I am pretty excited about :-D

Wednesday, November 19, 2014

The Power of Visual Merchandising!

Hello Everyone!!!!!  

So I just got back from a very short but well deserved break in Cape Town.  Thought it would be great to go back to where I called home for 3 years, catch up with folks from my school and of course hang out with AA who also happened to be there for a conference [actually to be honest, that was the real reason I went... :-D].   

Anisa Mpungwe at MrP (In-Store), V&A Waterfront, Cape Town

But anywayz.....  ladies, y'all know a holiday is incomplete without shopping right???!!! And I did a bit of that... - which brings me to today's post!

Monday, November 10, 2014

Fashion Courses this November at Martwayne: Basic Course in Jacket-Making & Trousers + Foundation Course in Fashion Design

Welcome to the month of November!!!  Can't believe 2014 is almost over already!  I think I can safely say this year went by pretty quickly but I pretty much enjoyed it! 

So this November, we are launching a new Course: the Short Course in Jacket-Making and Trousers and running the last Stream of the Foundation Course in Fashion Design for the year!  

Wednesday, October 29, 2014

Conquering That Thing Called Fear...

Oh wow... talk about feeling like a stranger in my own space...

Guess I am owing enough belated greetings - from Happy Independence Day Celebration (in arrears) to Barka de Sallah (in arrears).  Oh... my Sallah break was tres fab!  I enjoyed every minute of it!  :-D

Then moving on to Happy Birthday (in arrears), Happy Married Life (in arrears), Happy Anniversary (in arrears)... errr.... what else have I missed??? Oh yes!!!  Congratulations on the birth of your baby(iees)... :-D    And I say these greetings with the utmost sincerity!  

Great!  So now that I have redeemed myself, I'll start with my post for today!  Conquering Fear!

Tuesday, August 19, 2014

New Stream of Foundation Course (& FEC 1) starts on Saturday, 30th August 2014. Register Now!!!

Hello Everyone!!!!!  Hope you had a great start to the week!  I know I did!  Woke up strong, refreshed and ready to take on the world this morning.... 

And even if I did not, this picture I took off my phone from a designer who came in all the way from Portharcourt for all 7 Volumes of the Fashion Entrepreneurship Course is enough to put a HUGE GRIN on my face and start my week off on a good note! :-D

Taken from a Martwayne FEC Participant's Blackberry Status Update

And here's another one I got last week from a student currently registered on the Foundation Course... :-D  Honestly, testimonials like these make my work all the more rewarding!!!  
Taken from a Blackberry conversation with an MFC student!

So please join me as a say a HUGE AMEN to both prayers!  Thank you both so much for the feedback.  I am really glad the Course added value to you both!  

I will also use this opportunity to thank all of you who have registered for our Courses both now and in the past.  We, at Martwayne, are really grateful and may the investment you made in the knowledge yield rewards a thousand fold over and above your wildest imagination!  AMEN!


So here I am, starting off this week with information about the next Stream of our Foundation Course in Fashion Design and the revival of our Fashion Entrepreneurship Course - both starting next Saturday 30th of August, 2014.

Thursday, August 14, 2014

Attend the Wedding & Fashion Fair themed "Growing Business Saturday" on 23rd August, 2014

Hello Everyone!!!!!!  It has been QUITE a while!!!!!  I am sure you all have been great!  I have been great as well, thank you for asking... :-D


This post is not about me :-D  It's about the perfect opportunity for fashion designers, wedding planners, wedding vendors and shopaholics, especially brides-to-be!  

It's about the Wedding & Fashion Fair coming up on Saturday, 23rd August, 2013 with its theme:  "Growing Business Saturday"!

So delving right into it, here is what this event is about: 

Tuesday, July 1, 2014

Forget the Customer! Around Here, the Product/Service Provider is King!

Happy New Month everyone!!!!!!  And welcome to the beginning of the 2nd quarter of 2014.  Goodness!  This year is going so very fast like you cannot even imagine!  But here is me hoping you had a great start.... even with the rain...  You know what they say... showers of blessings ushering in the 2nd half. :-D

Great!  On to my topic for today...

Original image in green (without the black text) culled from

Sunday, June 29, 2014

Friday, June 27, 2014

My Journey Down Fashion Avenue....:-D

Times Square, New York...

So during my trip, I decided to do the "touristy" thing and check out the sites and sounds of New York.  Of course I had to check out the stores - especially the 4 stores on Fashion Star - Saks Fifth Avenue, Macys (which I eventually did like 90% of my shopping), H&M and Express.  Of course  I also made a mental note to check out the factories or at least see where a lot of the manufacturing took place around here.

But first...  I had to do some shopping!  So off we went down that loooong stretch of road down Times Square.  I was just still staring at the video displays and the runways on the huge buildings when AA told me "Check out that HUGE needle and button over there"!  

Little did I know that I was RIGHT SMACK in the middle of the garment district!  My friend Moji only told me that later.   

Don't you just love this picture of me helping out my fellow "tailor"? :-D

And then my own history lesson began down the Fashion Walk of Fame!  :-D

Thursday, June 26, 2014

Are You a Designer Swamped with Work?! Then You Should Consider Outsourcing...

Hello Everyone!!!  Been quite A WHILE!!!!!  Apologies... since my return from my trip it has been one thing or the other.  BUT truth be told, not updating the site has been partly due to work but mostly due to procrastination and laziness (insert-covering-my-face-emoticon-in-here) :-(

BUT here I am!  :-D... as always... ready to talk about one issue or the other.  And today's topic is about something that has been heavy on my mind for about 2 weeks now.... an issue which designers always face but refuse to do anything about - huge workloads!

Okay... pretend this is a designer under a huge pile of clothes and the computer is her sewing machine.  :-D 

Sunday, April 20, 2014

Happy Easter Everyone!!!

Happy Easter everyone!!!  Hope you are all having a restful holiday and reflecting on the reason for the Season... though somehow I doubt that from the tweets I've been reading...

So I was searching for nice Easter cards online and realised that most of the nice ones had either an Easter bunny or an Easter Egg on it which I thought would not properly capture my interpretation of the reason for Easter until I saw this one which I thought was perfect...

Tuesday, April 8, 2014

Short Course in Pattern-Making, Fit & Finishing - Start Date 7 May 2014

Hello Everyone!!!  Greetings from a-ma-zing (but slightly chilly) Istanbul!!!  :-D  

Yes I did mention in my last article that I would be out of town for a bit. And Istanbul is my first stop en route my final destination.  So my brief errr.... sojourn into "the cradle of civilization" (according to this guide I just bought) has been a great experience.  

Apart from being away from the extremely hot and chaotic Lagos, I am totally loving the buildings, rich culture, the history and most of all, the fashion! :-D  Still trying to figure out who takes the cake, the Turkish or the Chinese... but...seeing I haven't had the urge to take a picture of everyone that walked past me here like I felt like doing in China, I have to give the prize to the Chinese! 

BUT enough about my trip! Let's talk about the new Course we're launching... the Short Course in Pattern-Making, Fit & Finishing! 

Monday, March 31, 2014

New Stream of the Foundation Course in Fashion Design - Start Date 26 April, 2014

Ahhh... my all-too-familiar favourite flyer announcing the next stream of the Foundation Course.  

Yes the last stream we ran was in February.  And I am pleased to say the stream has moved on to Level 1b, making way for a new Stream to begin at the end of April.... which literally starts tomorrow :-D

So the next start date for the Foundation Course in Fashion Design is the last Saturday in April, 26th April 2014 for both the weekday and weekend options.

Thursday, March 27, 2014

Upcoming Fashion Design & Pattern Making Courses at Martwayne

Hello Everyone!!!  Hope you had a great month!!!

We did as well.  We completed one Level 1a and we are ready to move on to Level 1b of the Foundation Course in Fashion Design.  We are also making plans to begin a new stream.

We also included a new topic in Module 2a of the Foundation Course.  :-D  We have engaged the services of a fab illustrator and classes started on Saturday.  And I must say, I am really impressed with what I saw after just one lecture.  Pretty excited to see how these classes will help the 2a class with their collection for 2b.


So I noticed it has been a while since I gave an update on our upcoming courses.  This short post will simply itemize the next few courses we will be launching and running in the next 2 months.  I will give details of each course in separate posts.

Sunday, March 2, 2014

My Wedding Feature on Bella Naija... :-D

Happy Sunday Everyone!!!!!  Hope you are all having a great day so far!  I know I am.... especially after I got a Blackberry message from our very own "fashion farmer" as I call her, an old Martwayne student, Saidat, about my wedding feature on Bella Naija!!!  Yaye!!!  

Immediately I ran a search on Google and there it was!  :-D  WHAT an awesome feature!  I am completely speechless!

Friday, February 28, 2014

My Birthday Prayer.... :-D

Yes yes!  The 26th was MY day!  :-D :-D :-D 

For those who did not know... just so you know for next year and the years beyond... my birthday happens every year on the 26th of February! :-D  I am so glad I missed the 29th by a few days... But not my brother... He has to wait every 4 years so I'm guessing he saves a lot of money on birthday gifts and parties haha! 

But anywayz, as I was saying... the day started out completely uneventful initially.  My birthday greetings had started about 2 weeks earlier for some strange reason.  I think some calendars may have given out the notification a bit earlier BUT it started that early.

So like I said, nothing major happened initially.  I kind of planned it that way.  Went for some meetings and had to put my phone on silent mode.  But the minute the meetings were over, I glanced at my phone and the Hub in just enough time to see the many missed calls and messages before both my phones went dead!  

Thursday, February 20, 2014

The Appalling Sales Technique of Making Money off People's Insecurities! >-(

I have written this article several times in my head but felt the need to think clearly before getting to my keyboard else you will feel the raw anger coming through.

I find it completely appalling the way businesses try to prey on people's emotions and insecurities all in a bid to make money!   Over the past year, I have read with disdain several marketing campaigns from various companies blaming women for being the reason their husbands have cheated on them or why their boyfriends left them for "skinnier" women.  

It appears gone are the days when selling a product or service is about trying to make people feel good about themselves and rise to the top of their careers.  It is now about using emotional blackmail and idle indirect threats to make their target market, particularly women, buy what they are offering by hook or by crook!

Take these 3 captions for example...

Wednesday, February 19, 2014

The NYSC SAED (Skills Acquisition & Entrepreneurship Development) Competition

Hello Everyone!!!  Welcome to undoubtedly the BEST month in the year... for obvious reasons! :-D

And thank you to all the feedback I received from potential students.  Based on your feedback, I have included tabs on the right side of the page (just below the Martwayne logo) with more detailed information on the Training Center and the Courses we run.  Actually I just pretty much copied and pasted from previous posts but nonetheless, it  should be easier to retrieve the information you require now.

Great!  Since it has been a while since I have updated the blog on work-related activities, I thought it would be great to share details of the NYSC-SAED Competition I was invited to as a judge about 2 weeks ago!  :-D

Thursday, January 23, 2014

Jan / Feb 2014 Start Date for The Foundation Course in Fashion Design

Amazing that January is almost over!  Honestly, I think some of us... (ok... maybe I should speak for myself and my students - you know yourselves!) are still coming to terms with the fact that work has really started and (believe it or not) the 1st half of the 1st quarter of the year is almost over!  :-(

BUT better late than never,

Here is a quick reminder that registration has started the 1st Stream of the year.  

The Start Dates are:

Tuesday, 28 January 2014 (Weekday Option); and 

Saturday, 1 February, 2014 (Weekend Option).

All the information, fees and registration details remain the same.  All the information is available at the link below:

Yes I know the start dates are for last year but ignore those.  Please scroll down to the portion that provides the answers to the Frequently Asked Questions and if you have any more, I will be happy to respond to them.

Please spread the word and keep those promises for a brighter and more successful 2014! 

Looking forward to you starting with us next week!


I am working on a Short Course for Advanced Learners.  

I have had loads of questions regarding different issues so I have decided to run a Course to address the various issues people have.  It will be a practical class which we will run regularly so people can learn from each other. 

As soon as I have locked down the dates, I will let you know.  

In the meantime, if you have any issues regarding your sewing and you are not a beginner, do send me an e-mail so I can begin to work towards the Course.

Thank you so much and enjoy your day!

Friday, January 10, 2014

Is the Customer Always King Even at the Expense of Your Reputation?!

So we had this conversation last year - is fashion design about creativity or decency?    Here's the link just in case you haven't read it: 

I decided to revisit the "Creativity vs Decency" debate when my students pointed out that the controversial dress appeared to have been custom-made for the lady.  And they are probably right... judging from how the strips were strategically placed.  

Although I still maintain that the dress was a clever piece of work and pretty much everyone who responded to me via Blackberry agreed with me that fashion was more about creativity, my question now became "why create an outfit for a plus-size lady that would have been more suitable for a smaller size"?!  

I guess the real question is:

"What happens when your customer requests for an outfit you know fully well would be unflattering for her size and body shape?!  Would you still go ahead and create the outfit even when you have your own reservations about it and you know it will give your reputation as a creative expert a bashing?" 

I know this is a major challenge of many designers and seamstresses.  I have heard so many horror stories and the first thing that always pops to mind is:  "Why didn't you just walk away from the order?"

Picture this all-too-common scenario...

Thursday, January 9, 2014

BRF's 2014 New Year's Message

I planned to write on something else but when I got this in an e-mail I just thought it was so profound, I had to share.  I'm sure many may have read this already but for those who haven't... well... here it is... copied and pasted directly from the e-mail.

Monday, January 6, 2014

To The Start of Another Great Working Year...

Hello everyone!!!!!  Welcome to the start of another FAB working year!!!  Yes many of us have our list of resolutions and our targets for 2014 - and so do we at Martwayne! :-D

Yes we left a few things undone last year but we hope to initiate and complete these projects this year with clear cut plans for continuity.  

Here's a quick update on the start dates for training.  I'll keep you posted on other activities at the point of execution.

Wednesday, January 1, 2014

And HERE WE ARE!!! Welcome to 2014! :-D

Happy New Year Everyone!!!  

We, at Martwayne, thank you for a successful 2013 and look forward to working with you again in 2014!

Have a great year and enjoy it to the MAX! ;-)